Find a product
Popular Products
- All Skincare
- Derma Care
- Oils & Serums
- Sun Care & Tanning
- Lotions & Creams
- Cleansers
- Toners
- Lip Care
- Exfoliants
- Tools
- All Hair Care
- Shampoo & Conditioners
- Hair Treatments
- Hair Styling
- Accessories & Tools
- Hair Colouring
Find a product
Popular Products
- Home
- Wella Soft Color Natural Instincts Hair Color 28 Blue Black
Wella Soft Color Natural Instincts Hair Color 28 Blue Black
Product ID: 7021904
Discover Wella Soft Color, our semi permanent hair color! Soft Color has a gentle and highly caring formula. It's a no ammonia hair color with 99 percent natural ingredients - shea butter, coconut oil, alea vera - your hair is visibly healthy: Incredibly soft and shiny with 92 percent less hair breakage. Your hair color is radiant for up to 28 washes and your greys are optimally covered. Appreciate your coloring ritual with delicate floral fragrance in 20 minutes only. Soft Color is a dermatologically tested and vegan hair dye with a certified recyclable packaging! Soft to your hair, soft to the planet.
Kit Components: Color Creme (Dyes, Conditioning Agents), Developer Emulsion (Hydrogen Peroxide), Conditioner. Active Dyes: Toluene-2,5-Diamine (PPD), Resorcinol, Ammonia (Colorants/Alkalizers).
Wella Soft Color is a line of semi-permanent or demi-permanent hair color products, often formulated to be gentler than permanent dyes.
WARNING: Hair colorants can cause severe allergic reactions. Read and follow instructions carefully. Conduct an Allergy Alert Test 48 hours prior to every application.
Perform an allergy alert test 48 hours before use. Apply to clean, damp hair. Leave for recommended development time (check instructions). Rinse thoroughly.